Why Smart People Keep Just A Few Close Friends (According To Science)

Have you ever wondered why successful people have just a handful of close friends? In this video I’m going to share with you the research-backed reasons that smart people cultivate quality relationships, and how you can do it yourself.

Welcome to Snap reads and I’m really passionate about understanding what drives successful people. After interviewing hundreds of high-profile individuals for my podcast, I noticed a common theme among many of them – they all had a small group of close friends that were by their side throughout their journey. After some digging, I found out that there are immense psychological benefits to having just a few meaningful relationships… And in this video I’m going to break down why that is and how you too can build these kinds of strong relationships.


how to build your character

 The Road to Character

by David Brooks

⏱ 14 minutes reading time

🎧 Audio version available

Buy on Amazon


The psychology of social circles

Humans are social beings, wired to seek connections and form relationships. However, not all relationships are created equal. Smart individuals understand the value of quality over quantity when it comes to their social networks. By maintaining a smaller inner circle, they are able to focus their time and energy on building meaningful and deep connections with those who truly matter to them. This select group of friends acts as a support system and sounding board, providing emotional and intellectual nourishment.

Research suggests that humans have an optimal limit to the number of close relationships they can effectively maintain – known as Dunbar’s number. This number, estimated to be around 150, represents the maximum number of individuals with whom a person can maintain stable social relationships. Beyond this limit, the quality of relationships tends to diminish, as individuals struggle to allocate enough time and emotional energy to each person.

The benefits of maintaining limited inner circles

There are several benefits to maintaining limited inner circles. Firstly, smaller social networks allow for deeper connections. Smart individuals prioritize quality over quantity, investing their time and effort into cultivating meaningful relationships. These connections provide a sense of belonging, emotional support, and psychological well-being.

Secondly, limited inner circles foster trust and intimacy. When individuals have fewer relationships to manage, they can invest more time and energy into each one, building trust and intimacy over time. This trust allows for open and honest communication, creating a safe space for sharing thoughts, ideas, and vulnerabilities.

Lastly, maintaining limited inner circles is crucial for personal growth. Smart individuals surround themselves with like-minded individuals who challenge and inspire them. These close relationships provide a platform for personal development, as they encourage intellectual discussions, offer diverse perspectives, and push individuals out of their comfort zones.

The impact of social circles on personal growth

The inner circle of friends and confidants plays a significant role in shaping an individual’s personal growth. Smart individuals recognize the importance of surrounding themselves with individuals who share their values, goals, and aspirations. These like-minded friends not only provide support and encouragement but also act as accountability partners, pushing each other to strive for greatness.

In addition, limited inner circles offer a safe space for individuals to explore their true selves. The close-knit nature of these relationships allows for vulnerability, enabling individuals to share their fears, dreams, and insecurities without fear of judgment. This vulnerability fosters personal growth, as individuals can confront their weaknesses, work on self-improvement, and receive constructive feedback from trusted companions.

Furthermore, the inner circle acts as a source of inspiration and motivation. Smart individuals are often surrounded by high-achieving friends who serve as role models. Witnessing the success and accomplishments of their inner circle peers fuels their own drive and ambition, pushing them to reach new heights in their personal and professional lives.

How social circles affect decision-making

The size and composition of an individual’s social circle can significantly impact their decision-making process. Research suggests that individuals are more likely to adopt the behaviors and attitudes of their close social connections. This phenomenon, known as social contagion, occurs when individuals are influenced by the actions and opinions of those around them.

In the context of limited inner circles, this can be advantageous. Smart individuals surround themselves with individuals who share their values and goals, creating a positive feedback loop. They are more likely to make decisions that align with their personal aspirations, as their close friends serve as a support system and provide reinforcement for their choices.

Conversely, individuals with large social circles may face decision-making challenges. With a diverse range of opinions and influences, it can be difficult to filter through the noise and make choices that align with their true desires. This can lead to decision paralysis, indecisiveness, and a lack of clarity in their personal and professional lives.

Strategies for building and maintaining a limited inner circle

Building and maintaining a limited inner circle requires intentionality and effort. Here are some strategies for cultivating meaningful relationships:

1. Identify shared values and goals: Seek out individuals who align with your values and share similar goals. These commonalities form a strong foundation for a meaningful connection.

2. Invest time and effort: Building deep relationships takes time and effort. Make a conscious effort to nurture your connections by scheduling regular quality time together, engaging in meaningful conversations, and offering support when needed.

3. Be selective: Don’t be afraid to be selective about who you let into your inner circle. It’s important to surround yourself with individuals who uplift and inspire you.

4. Practice vulnerability: Open up and share your thoughts, feelings, and vulnerabilities with your trusted companions. This builds trust and deepens the connection.

5. Maintain boundaries: Setting boundaries is crucial for maintaining a healthy inner circle. Be clear about your needs and expectations, and communicate them openly with your close friends.

The role of social media in shaping social circles

In today’s digital age, social media plays a significant role in shaping social circles. Platforms like Facebook, Instagram, and LinkedIn allow individuals to connect with a wide range of people, expanding their social networks beyond geographical limitations. However, the quality of these connections may vary.

Social media can be a double-edged sword when it comes to cultivating meaningful relationships. On one hand, it provides a platform for staying connected with friends and acquaintances. On the other hand, it can create a false sense of connection, as online interactions often lack the depth and intimacy of face-to-face relationships.

Smart individuals understand the importance of striking a balance between online and offline interactions. They use social media as a tool to maintain connections but prioritize in-person interactions for building and nurturing their inner circle relationships.

Case studies of successful individuals with limited inner circles

Many successful individuals throughout history have maintained limited inner circles. Steve Jobs, for example, surrounded himself with a small group of trusted individuals who shared his vision and values. This close-knit team played a crucial role in the success of Apple, as they worked together to bring Jobs’ ideas to life.

Similarly, Oprah Winfrey has a small inner circle of trusted friends and advisors who have been with her throughout her career. These individuals provide support, guidance, and honest feedback, helping her navigate the challenges of fame and success.

These case studies highlight the importance of surrounding oneself with individuals who support and challenge them, fostering growth and success.

The downsides of having a large social circle

While maintaining a large social circle may seem appealing, it also comes with its downsides. Firstly, managing a large number of relationships can be time-consuming and emotionally draining. Individuals may find themselves stretched thin, unable to dedicate enough time and energy to each person.

Secondly, large social circles can lead to shallow relationships. With limited time and resources, it becomes challenging to build deep connections with every individual. This can result in a sense of superficiality and a lack of true intimacy within the relationships.

Lastly, having a large social circle can be overwhelming. With an abundance of opinions and influences, individuals may find it difficult to make decisions that align with their own values and goals. This can lead to a lack of clarity and a sense of being pulled in different directions.

Finding the right balance in your social circles

In a world that often emphasizes quantity over quality, smart individuals recognize the importance of maintaining limited inner circles. By prioritizing deep connections and meaningful relationships, they reap the psychological, emotional, and personal growth benefits that come with it.

Finding the right balance in your social circles requires self-reflection, intentionality, and a willingness to let go of relationships that no longer serve you. Surround yourself with individuals who uplift and inspire you, who challenge and support you, and who share your values and goals. Nurture these relationships, invest in them, and watch as they contribute to your overall well-being and success.

Remember, less is often more when it comes to cultivating meaningful connections. Focus your time and energy on building and maintaining a small, tight-knit inner circle, and experience the profound impact it can have on your life.


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